We live in a time where producing high-quality content is difficult. Communication is now more open and fragmented than ever before because of technological advances. As a result of the enormous number of tools provided by the Internet and social networks, exchanging information and creating content is made simpler.
Anyone with a mobile phone and Internet connection may now narrate stories in any media (text, video, or image). The shift has been such that we no longer rely on the newspaper, television, or radio to keep up with current events. Instead, we get our news and information from social media and quick messaging apps. According to the Digital News Report 2016, this tendency is verified by 70% of the public in countries such as Turkey and Brazil.
But have we ever considered the source of the chains, memes, and viral videos? Who created them? Where did that information originate from?
These concerns are significant because communicators must rely on a robust foundation of sources and resources to receive accurate and high-quality information. As a result, in this essay, I'll provide several free Google tools that enable us to produce meaningful content while also evaluating what we publish.
1. Images from Google
Technology has enabled us to perform things that previously seemed impossible. Intervene pictures, for example, and radically alter their meaning.
The Google search engine provides a facility that allows us to search for photographs based on topic, resemblance to other images, colors, and the source where it was initially published. This will enable us to do a more exact search, determine the provenance of a picture, and prevent repeating misleading material or information.
2. Google Trends.
If we want them to locate our stuff, we must strategically post it on the network. To do so, we must first grasp our audience's interests and the significant information trends. Google Trends assists us in determining what those themes are, analyzing your online behavior, and developing content strategies based on this data.
3. Perform a specific Google search.
We require correct information as content creators: specialist websites, confirmation from many sources, and even data in specified formats. We may run a more extensive search using Google by utilizing several instructions that assist filter the results. Here are a few examples:
- When looking for terms, don't enter more than three words at a time into the search engine.
- If you wish to omit anything, use the "-" symbol to instruct the search engine to skip it. Real Madrid - James, for example. As you can see, the character must not be separated from the term you do not wish to include by spaces.
- Use "site:" to advise the search engine that the information you want is available on a specific website. "Bayern Munich site: fifa.com," for example.
- If you wish to search more websites that are similar to the one you know, use "related:" As an example, see fifa.com.
- Use "filetype:" to identify the type of file you're looking for, whether it's a PDF document, Excel table, or PowerPoint file. As an example, consider the Colombia census filetype: Xls.
We will be able to uncover more vital information to develop better articles with these technologies.